The Indian Premier League has so far proved a big hit for not only the Indians but viewers around the world. Despite being out of season in Australia, the IPL has attracted audiences of nearly 400,000 on its channel 10 network, who incidentally have signed a five year screening deal.
Of course it is in India itself where the audiences have gone crazy. Mixing the tournament with Bollywood and commercialism has proved a great success as visitors not only flock to watch their favourite cricketers but popular Movie stars such as Shah Rukh Khan who are massive celebrities on the sub-continent.
The tournament has been greatly hyped up, no wonder then that, for the opening ceremony the organisers hired cheerleaders, stiltwalkers and laser shows.
Without getting too far ahead, it has so far been a success and witnessing some great performances already there is no reason we should not expect more.










